In film and television, motion graphics serve a unique, narrative-driven purpose, often going unnoticed when executed well. Unlike post-production elements, they must be ready during filming, integrated directly into the scene on screens or devices used as props or set decoration. This ensures they enhance the viewer’s experience and deepen their immersion in the fictional world. For instance, ProtoPie, a UX/UI prototyping application, allows for the creation of interactive, real-time builds that respond to actors' movements, making the graphics an essential part of the shoot. On a broader scale, motion graphics extend into social media posts, digital ads, and other marketing materials, where their ability to captivate and engage audiences is equally impactful.

Law & Order Toronto: Criminal Intent
Motion graphics played a crucial role in the tech room of the police department, which featured over 20 monitors showcasing specific animated elements like software interfaces, coding, and security footage. Additionally, jumbotron graphics and branded assets were seamlessly integrated into the set, helping establish the realism and tone for each episode. Fake social media sites and computer UI’s were created to add depth to the narrative, and satisfy legal requirements, enhancing the storytelling with dynamic, believable digital interactions.

Glamorous
Projects were designed to complement a variety of digital and broadcast platforms. The assets created for the first season included server room screens, on-air commercials, news intros, and game sequences, each requiring dynamic designs to capture attention and progress the storyline. Additionally, graphics were tailored for the social media environment, with engaging TikTok videos designed to resonate with viewers in that fast-paced, interactive format.

Personal
Exploring the creative possibilities of motion graphics beyond traditional formats. Using Weenie designs as a foundation for some, several projects were brought to life to accompany the launch of each product and design. Other clips focus on 3D motion, lighting, and material exploration, reflecting a playful and experimental approach.